92NY SPRING DOWN MADISON
Apr 16 - Apr 24
For the first time in its 152-year history, global cultural mainstay The 92nd Street Y, New York (92NY) joins the Madison Avenue Business Improvement District (BID) to celebrate spring’s arrival and launch the Spring Down Madison event. From Thursday, April 16 to Friday, April 24, over 60 participating businesses on Madison Avenue between East 57th and East 86th streets and adjacent side streets become a setting for curated in-store shopping experiences and unique programming reflecting 92NY’s commitment to art, culture, and education.
The 92NY Spring Down Madison VIP Pass
This spring, 92NY brings the ideas, conversations, and cultural energy of its stages to Madison Avenue.
With the Spring Down Madison VIP Pass, you’ll enjoy exclusive experiences & shopping incentives at participating Madison Avenue boutiques, spas and restaurants – while supporting 92NY.
Your $150 VIP Pass unlocks these opportunities while directly supporting 92NY’s cultural and educational work.
Shop, Discover, Support Culture.
What Your VIP Pass Includes
Exclusive Madison Avenue experiences
Special access and offers at participating businesses. VIP Pass offerings are available in store only at the business locations listed below.
VIP opportunities
Unique experiences offered only to pass holders
A one-month trial membership to 92NY’s May Center for Health, Fitness & Sport
One full-service gym with ozone-cleaned pool.
A $50 92NY gift card certificate
Redeemable for any program, class or merchandise offered at 92NY
Support for 92NY
Proceeds help sustain 92NY’s programs in the arts, education and community
Supported by Manhattan Magazine
Spring Down Madison: Your Guide to the Avenue
Participating Businesses
A.L.C.
1015 Madison Avenue (78-79)
Women’s fashion brand known for polished staples & modern tailoring. Use the VIP Pass here for 15% off + Gift With Purchase.
ALEXIS BITTAR
1001 Madison Avenue (77-78)
Jewelry & handbags designed with texture, movement & meaning. Use the VIP Pass here for 20% off full-price purchases, including antique styles. One purchase per customer.
Excludes sale styles. Cannot be combined with other discounts or rewards.
ALICE + OLIVIA
755 Madison Avenue (65-66)
Women’s fashion brand known for colorful, feminine clothing and statement pieces. Use the VIP Pass here for 15% off.
Excludes third party, swim, fur, leather, new collection & vintage.
ANNE FONTAINE
723 Madison Avenue (63-64)
Parisian fashion house known for chic essentials made for the modern woman. Use the VIP Pass here for a Gift With Purchase.
BAOBAB COLLECTION
1015 Madison Ave (78-79)
Known for scented candles and home fragrances, use the VIP Pass here for a special gift with purchase.
BAR ITALIA
768 Madison Avenue (65-66)
Italian café serving classic dishes in a relaxed setting. Use the VIP Pass here for a complimentary glass of Prosecco with any entrée.
Minimum of 21 years old.
BERETTA GALLERY
718 Madison Avenue (63-64)
Luxury sporting boutique from the historic Italian Beretta brand. Use the VIP Pass here for 15% off firearms and 20% off clothing and accessories.*
Discounts do not apply to any item currently on sale/markdown. Nor do they apply to any one of one premium firearm.
BONPOINT
805 Madison Avenue (67-68)
French fashion house known for luxurious children’s clothing and accessories. Use the VIP Pass here for a gift with purchase of current collection items.
CAMI NYC
1113 Madison Avenue (83-84)
Featuring a curated collection of classic and versatile wardrobe staples. Use the VIP Pass here for a free gift with purchase up to $100 value.*
One gift per customer.
CAMILLA
1015 Madison avenue (78-79)
Australian fashion brand known for vibrant prints and resort collections. Use the VIP Pass here for 10% off full-price purchases.
COLLEZIONE NEW YORK WINE AND SPIRITS
786 Madison Avenue (66-67)
Luxury boutique specializing in rare and collectible wines and spirits. Use the VIP Pass here for 20% off full-price purchases.
D. S. & DURGA
1070 Madison Avenue (80-81)
Brooklyn fragrance house known for narrative-driven perfumes. Use the VIP Pass here for a complimentary 7.5ml fragrance with $225+ purchase.
While supplies last
DAVID WEBB
942 Madison Avenue (74-75)
Iconic American jewelry house known for bold, handcrafted designs. Use the VIP Pass here for a gift with purchase.
DIPTYQUE
971 Madison Avenue (75-76)
Parisian fragrance house known for candles, perfumes, and home scent. Use the VIP Pass here for a fragrance consultation + tote with samples with $200+ purchase.
DOEN
1013 Madison Avenue (78-79)
Timeless women’s fashion collections inspired by nostalgia for California. Use the VIP Pass here for a gift with purchase.
DR. BARBARA STURM
1006 Madison Avenue (77-78)
Science-based skincare. Use the VIP Pass here for $50 off the STURMGLOW™ Oxygen facial + gift with $350 spend.
By private appointment only.
EDITIONS DE PARFUMS FRÉDÉRIC MALLE
1165 Madison Avenue (85-86)
Fragrance house created by some of the world’s most notable perfumers. Use the VIP Pass here for a complimentary sample + in-store gift customization.
While supplies last.
ETRO
720 Madison Avenue (63-64)
Italian brand known for iconic patterns & textiles. Use the VIP Pass here for 20% off full-price merchandise.
FARM RIO
1055 Madison Avenue (80-81)
Brazilian fashion & lifestyle brand. Use the VIP Pass here for a complimentary scarf with $340+ purchase.
$340 minimum before tax & shipping. While supplies last. No rain checks. One gift per customer per day. Gift is non-transferable & not redeemable for cash or credit. Not valid on gift cards. Returns require gift return or value deducted.
FRAME
900 Madison Avenue (72-73)
Modern luxury fashion blending California ease & Paris sophistication. Use the VIP Pass here for 20% off + tote with purchase.
While supplies last. Excludes collaboration capsules.
FRANCES VALENTINE
922 Madison Avenue (73-74)
Fashion accessories and clothing brand known for colorful handbags, shoes, and playful design. Use the VIP Pass here for 20% off storewide.*
Alan Anderson Jewelry excluded from offer.
FRANK & EILEEN
753 Madison Avenue (65-66)
California-inspired fashion brand known for women’s button up shirts, dresses, pants, and knitwear. Use the VIP Pass here for a gift with purchase.
FRED LEIGHTON
713 Madison Avenue (63-64)
Jewelry houses known for exceptional diamonds and vintage jewels. Use the VIP Pass here for a private tour + gift with purchase featuring a cozy blanket, ceramic candle and set of stemless glasses.
GENERATION LOVE
963 Madison Avenue (75-76)
Women’s fashion brand blending contemporary style with European-inspired glamour. Use the VIP Pass here for 15% off + gift with purchase.
GERARD DAREL
1003 Madison Avenue (77-78)
French women’s fashion brand. Use the VIP Pass here for 10% off. Receive a gift with purchase of four or more pieces.
Excludes coats, handbags, leather, shoes & suede. While supplies last.
GRANADO
611 Madison Avenue (57-58)
Brazilian apothecary, offering luxurious perfumes & home scents. Use the VIP Pass here for 15% off all purchases.
IPPOLITA
721 Madison Avenue (63-64)
Fine jewelry designer known for handcrafted gold pieces and organic silhouettes. Use the VIP Pass here for a gift with purchase.
JADED
1048 Madison Avenue (79-80)
Jewelry boutique featuring custom & handmade pieces. Use the VIP Pass here for 15% off select costume jewelry brands.
Excludes 14k & 18k gold, sterling silver, repairs & special orders.
KIMARA AHNERT
1095 Madison Avenue (82-83)
Beauty boutique and makeup studio. Use the VIP Pass here for a $92 makeup application (regularly $140).
KIRNA ZABÊTE
943 Madison Avenue (74-75)
Curated fashion boutique featuring an assortment of designer collections. Use the VIP Pass here for 10% off a one time purchase.
KLARA BEAUTY LAB
50 East 78 Street (Madison & Park)
Advanced skincare studio. Use the VIP Pass here for the Lumi Glow facial at $400 (regularly $800).
KWIAT
713 Madison Avenue (63-64)
Jewelry houses known for exceptional diamonds & vintage pieces. Use the VIP Pass here for a private tour + gift with purchase including blanket, candle & stemless glasses.
LAFAYETTE 148
853 Madison Avenue (70-71)
American luxury, defined by uncompromising quality, luxurious materials, and a modern New York sensibility. Use the VIP Pass here for 15% off + a complimentary beverage.
L’AGENCE
956 Madison Avenue (75-76)
Contemporary fashion known for refined tailoring & elevated staples. Use the VIP Pass here for 10% off.
Cannot be combined with other offers.
L’OBJET
950 Madison Avenue (74-75)
Luxury Home Décor and Fragrance. Use the VIP Pass here for 10% off your purchase.*
Cannot be combined with other promotions.
LA GOULUE
29 East 61 Street (Madison-Park)
Classic French restaurant. Use the VIP Pass here for a complimentary glass of champagne with entrée.
Minimum of 21 years old. Card must be presented to employee prior to ordering.
LA LIGNE
996 Madison Avenue (77-78)
Women’s fashion brand that starts with the iconic stripe but doesn’t stop there. Use the VIP Pass for 15% off your purchase.
LA MAISON DU CHOCOLAT
1018 Madison Avenue (78-79)
French chocolatier. Use the VIP Pass here for a complimentary 6-piece gift box with $80+ purchase.
LA MAISON VALMONT
35 East 76 Street (Madison-Park)
Swiss luxury skincare & fragrance. Use the VIP Pass here for a gift with $500+ purchase.
MARINA B
673 Madison Avenue (61-62)
Italian fine jewelry with rich heritage craftsmanship. Use the VIP Pass here for a gift with purchase.
MARINA RINALDI
815 Madison Avenue (68-69)
Italian fashion house focused on tailored design. Use the VIP Pass here for $200 off $1,000+ purchase.
Not valid on George Chakra Capsule or prior purchases.
MEMOR MUSEUM
1130 Madison Avenue (84-85)
Museum of Asian art & culture. Use the VIP Pass here for admission for two + tour, gift & 10% off select merchandise.
Limit two guests. Tours require advance scheduling & are subject to availability. Gift while supplies last. Discount on select items only. Subject to capacity. No cash value & non-transferable.
MICHAEL’S LUXURY CONSIGNMENT
1125 Madison Avenue (84-85)
Designer consignment boutique. Use the VIP Pass here for 15% off your first purchase.
Maximum $150 off.
MORGENTHAL FREDERICS OPTICIANS
680 Madison Avenue (61-62)
Luxury eyewear. Use the VIP Pass here for $100 off + styling.
Valid on purchases over $350. One per customer. Not combinable.
MORGENTHAL FREDERICS OPTICIANS
944 Madison Avenue (74-75)
Luxury eyewear. Use the VIP Pass here for $100 off + styling.
Valid on purchases over $350. One per customer. Not combinable.
NARDOS
807 Madison Avenue (67-68)
Couture & bridal fashion house. Use the VIP Pass here for a private preview + gift with purchase.
ONIA
1069 Madison Avenue (80-81)
Refined swimwear & resortwear. Use the VIP Pass here for a gift with $450+ purchase.
PAUL MORELLI
725 Madison Avenue (63-64)
Fine jewelry known for modern craftsmanship. Use the VIP Pass here for 10% off $20,000+ purchases.
PARFUMS DE MARLY
796 Madison Avenue (67-68)
French perfumery. Use the VIP Pass here for a personalized consultation + deluxe 5ml fragrance with purchase.
PASQUALE BRUNI
789 Madison Avenue (66-67)
Italian fine jewelry. Use the VIP Pass here for a candle in a branded bag with purchase.
RAMY BROOK
1044 Madison Avenue (79-80)
New York designer brand known for luxurious silks, bold colors, and elegant silhouettes. Use the VIP Pass here for 15% off plus wine, prosecco, and light refreshments, and an exclusive tote as a gift with purchase (while supplies last).
ROMAN K SALON
1063 Madison Avenue (80-81)
Luxury hair salon. Use the VIP Pass here for a complimentary treatment + 30% off retail.
RUBIN&CHAPELLE
964 Madison Avenue (75-76)
Artisan New York fashion brand. Use the VIP Pass here for complimentary customization (value $350).
SAUER
800 Madison Avenue (67-68)
Jewelry brand featuring signature Brazilian design, exceptional gemstones, and craftsmanship. Use the VIP Pass here for a gift with purchase.
STEPHEN RUSSELL
970 Madison Avenue (75-76)
Vintage & estate jewelry. Use the VIP Pass here for 10% off.
ST. JOHN
750 Madison Avenue (64-65)
American fashion house known for knitwear. Use the VIP Pass here for 20% off full-price purchases.
SUSAN ALEXANDRA
1088 Madison Avenue (81-82)
Accessories brand known for joyful beaded designs. Use the VIP Pass here for 10% off + Tiny Joy charm.
Excludes 14k gold.
TANYA TAYLOR
980 Madison Avenue (76-77)
New York based womenswear brand with a mission to create clothing that inspires confidence. VIP Pass holders will receive a special gift with any purchase while supplies last.
ULLA JOHNSON
849 Madison Avenue (70-71)
Designer fashion known for natural fibers & craftsmanship. Use the VIP Pass here for a gift with purchase.
VALMONT SPA
35 East 76 Street, 3rd Fl (Madison-Park)
Luxury Swiss skincare spa. Use the VIP Pass here for a complimentary eye collagen upgrade with any 90-minute facial.
VERONICA BEARD
988 Madison Avenue (76-77)
Discover cool classics, designed for today’s multifaceted woman at Veronica Beard. VIP Pass Holders receive 10% off their purchase.
WARREN-TRICOMI HAIRCARE
969 Madison Avenue, 4th Fl (Madison-Park)
Luxury hair salon. Use the VIP Pass here for 15% off services.
WELLNESS+ STUDIO
980 Madison Avenue, Suite 203 (76-77)
Wellness & skincare studio. Use the VIP Pass here for a complimentary assessment.
By appointment only
ZADIG & VOLTAIRE FLAGSHIP
845 Madison Avenue (70-71)
French fashion brand inspired by contemporary art. Use the VIP Pass here for a private styling session + champagne.
ZITOMER DEPT. STORE
969 Madison Avenue (75-76)
Upper East Side apothecary with curated essentials & luxury goods. Use the VIP Pass here for 10% off.
Excludes prescriptions, custom orders & special orders.

































































