HOLIDAY POP-UPS ON MADISON AVENUE

Dec 1 - Dec 31

Celebrate the magic of the season on Madison Avenue—one of New York City’s most coveted destinations for style, luxury, and discovery. This year, our iconic avenue sparkles even brighter with an exclusive lineup of Holiday Pop-Ups, featuring MyTheresa, Sentaler, Holiday on Madison, and Susan Alexandra. From fashion-forward finds to festive accessories and limited-edition gifts, each pop-up brings its own unique spirit to the avenue, inviting you to explore, indulge, and experience the joy of the holidays in true Madison Avenue style. These boutiques are here for a limited time only inviting you to discover, indulge and shop.

HOLIDAY ON MADISON

Holiday on Madison showcases a beautifully curated, eclectic mix of extraordinary gifts—including exclusive items never before available in the U.S. Perfect for the discerning shopper, this pop-up offers rare finds and festive treasures designed to delight everyone on your list.

Location: 804 Madison Avenue (67-68)
Dates: December 1 – December 20
Hours: Mon- Sat: 11am-6pm; Sun: 11am-5pm

MYTHERESA

mytheresa store front on madison ave

Step into the Mytheresa x Hani’s Bakery pop-up an immersive bakery-meets-boutique concept where freshly baked brownies, cakes, tarts, and pies are artfully presented alongside Mytheresa’s curated edit of luxury fashion, accessories, fine jewelry, and home décor.

Location: 764 Madison Avenue (67-68)
Dates: December 4 – December 14
Hours: Mon-Sun: 11am-7pm

SANTALER

santelar madison ave store front

Experience Sentaler’s signature alpaca outerwear and accessories, the brand’s timeless craftsmanship and modern sophistication. Discover covetable cold-weather pieces that bring understated glamour to every winter wardrobe.

Location: 803 Madison Avenue
Dates: December 1 – December 31
Hours: Mon- Sat: 10am-6pm; Sun: 12pm-5pm

SUSAN ALEXANDRA

Bursting with creativity, color, and charm, the Susan Alexandra pop-up invites guests into a whimsical world of handcrafted accessories and joyful holiday pieces. Expect vibrant designs, playful gifts, and the brand’s signature spirit of celebration in every detail.

Location: 1088 Madison Avenue (81-82)
Dates: December 1 – December 31
Hours: Mon- Sat: 10am-6pm; Sun: 11am-5pm