Founded in London, with a presence in the most exclusive locations around the world, De Beers Jewellers is the pinnacle of luxury diamond jewelry. Building on De Beers’ 130 years . . .

Founded in London, with a presence in the most exclusive locations around the world, De Beers Jewellers is the pinnacle of luxury diamond jewelry. Building on De Beers’ 130 years of expertise, the House glorifies the world’s most beautiful diamonds through creativity and craftsmanship in bold, distinctive designs. De Beers is invested in ensuring all the diamonds it discovers create a lasting positive impact for people and the places where they are found. This comes with a pledge to build a better future – one that is fairer, safer, cleaner, and healthier, in which communities thrive, ethical practices are maintained, and the natural environment is protected. We call this long-term commitment Building Forever.
De Beers is now offering virtual appointments via debeers.com, where customers can book an appointment for a phone or video call to discover the collections.