We are a family owned luxury menswear company, founded in St. Tropez, France in 1976. From day one, we have focused on providing tasteful, discerning customers with thoughtfully designed, impeccably crafted men’s clothing, sourced from the finest European materials, and meaningfully made in small-scale, luxury factories across our continental home.

We believe that our small-scale approach, born from the sartorial dreams of our founder Daniel Crémieux, provides our customers with clothing that is both modern and timeless, with style and sophistication that hovers above the trends, but an overall aesthetic that is unmistakably of the moment. Our story is special, as is our world class product. And we are happy to share both with you.