#Project Celebrate Madison Avenue – Madison Avenue Business Improvement District

Madison Avenue Business Improvement District
29 East 61st Street, 3rd Floor
New York, New York 10065
p.212.861.2055

#Project Celebrate Madison Avenue

October 1st, 2020   

#ProjectCelebrateMadisonAvenue is a comeback expression of NYC lifestyle through conceptual installations on street trees created by top architects and retail design firms in celebration of the reopening of retail during Madison Avenue Welcome Back Saturdays. Conceived by topaCoLAB, #ProjectCelebrateMadisonAvenue is sponsored by the Retail Design Institute NY Chapter, in partnership with the Madison Avenue BID. The project is on view till October 18, 2020. Please click here to learn more about the project.

Installations on View
“On the Morrow” by Stand & Build, west side of Madison between East 62 & East 63 Streets
“The Sky’s The Limit” by Alessandro Pasquale Studio, west side of Madison between East 63 & East 64 Streets
“Your City Blocks: by Landor & Fitch, west side of Madison between East 64 & East 65 Streets
“Natural Beauty” by Levine + Harris, east side of Madison between East 68 & East 69 Streets
“Fall Frolic Solo & Duet” by Maureen Farrell, west side of Madison between East 70 & East 71 Streets
“Unearthed” by Felice Design Studio, west side of Madison between East 75 & East 76 Streets
“Gold and Butterflies” by Levine + Harris, west side of Madison between East 81 & East 82 Streets

Participants:
Tobias Design Collaborative • Tobias Harris
Levine Luxury Branding • Pam Levine
Alessandro Pasquale Studio • Alessandro Pasquale
Stand and Build • Gabe Meldahl
Landor & FITCH Group • Phill Rees
Maureen Farrell Design • Maureen Farrell

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